Dr. Jonas Asendorpf
Führungskräfte Coaching mit Dr. Jonas Asendorpf

About us

jaCoaching – Dr. Jonas Asendorpf & Friends is a competence network of organizational consultants around the psychologist and coach Dr. Jonas Asendorpf with headquarters in Leipzig. Since 2008 he has been accompanying developments in companies, SMEs and public institutions and is available to personalities as a sparring partner for the Next Step in individual coaching. Together with selected colleagues from the friends network he develops organizations, teams and personalities – authentically to the next level.


Shaping the future with purpose.


Nr. 1 for challenging development processes in the Leipzig area – and beyond.



  • Maximum autonomy of all parties involved while fully respecting the interests of the organization.
  • Authentic development instead of schema F.
  • Unfolding on resources instead of criticism of weaknesses.
  • Sustainable solutions instead of operational hectic.
  • Clear and transparent communication instead of micro politics.
  • Absolute confidentiality.
BAFA fördert jaCoaching

We are listed consultants of the BAFA. As a medium-sized company, you can apply there for up to 90% subsidy for our consulting services in the amount of up to 4 000 €. We would be pleased to discuss your possibilities together.

Dr. Jonas Asendorpf

Coach Dr. Jonas Asendorpf

Dr. Jonas Asendorpf grew up in four different German states and was thus able to experience the chance in change, to see it as a challenge and an opportunity for growth. He also looked for this during his studies of psychology in Freiburg and Leipzig through longer stays abroad. Thus he researched influences on the relationship quality of managers and employees in Ghanaian banks and trained psychosocial consultants in the conflict region Kashmir in India.

After training as a systemic supervisor and systemic coach and the well-founded strategy training “Next Step” at OSB international and two years of management experience as a department head of a consulting firm, he now accompanies and advises companies, SMEs, the public sector in the development of managers, employees and teams through coaching and training, as well as in strategy, cultural and organizational development processes. The father of two has made his love of development and discovery his profession and is passionate about making development processes goal-oriented, performant, healthy and authentic.

Since 2010 he has been a lecturer for personality psychology, diagnostics and psychological methodological competence at the University of Applied Sciences for Economics and Management in Leipzig. In 2020 the Academy of Fine Arts in Vienna awarded him the academic title Dr. phil. after research on the psychology of artistic production and the invention of the new.


  • PhD in Philosophy (Dr. phil.)
  • Diploma in Psychology
  • Next Step (osb international)
  • Systemic Coach (DGSF)
  • Systemic Supervisor (DGSF)
  • Hypnotherapist (according to DGH criteria)
Deutsche Geusellschaft für systemische Therapie, Beratung und Familientherapie

& Friends

Cordula Söfftge

Cordula Söfftge

Psychologist, Coach (DCV), 25 years experience as leader and project manager. Expert for leadership training, mediation and coaching.


Herbert Bichlmeier

Herbert Bichlmeier

Industrial clerk and business psychologist, transaction analyst. Many years of industry experience at BMW and Rodenstock. The expert when it comes to team development.


Katja Falkenberg

Katja Falkenberg

Graduate Economist. Expert for process optimization, strategy consulting and agile coach.




Auswaertiges Amt

Auswärtiges Amt: Executive coaching in Germany and abroad.


BMW Logo

BMW Group: Conception and moderation of workshops for the development of the organizational culture for all management levels of a production plant; partner for transformation management; moderation of workshops in leadership teams; moderation of departmental workshops after employee surveys; team development.



Vattenfall: Development of an international management team; leadership and team coaching “to become strategic partners in the value chain to make Vattenfall fossil free in one generation”. Moderation und Entwicklung des Programms auf Englisch und in Co-Creation.


Stadt Leipzig

Stadt Leipzig: Change management and organizational development over several years after a merger; moderation of the Mayor’s Summer Forum; moderation of management meetings for departments, offices and departments; coaching of executives; facilitation of workshops. Process design for the development of the Matthäikirchhof and an alliance for affordable housing.



Unite: Development of an HR strategy.


Rode & Schwarz Logo

ipoque – a Rode & Schwarz company: Development of a leadership development program over six steps and two learning journeys. Implementation with the entire management team.


Macromedia Hochschule

Hochschule Macromedia: Coaching the leadership team in the development of a leadership culture to increase employee engagement.



Check24: Individual coaching of executives, experts and managing directors in several fractals of the organization.


BYK Chemie

BYK Chemie: Development and implementation of a development program for managers at a production plant in four steps and one learning journey.


Chemiepark Bitterfeld-Wolfen

Chemiepark Bitterfeld-Wolfen: Team development.



SLR Gruppe: Potential analysis of executives.



Saale-Energie: Design and delivery of a leadership development program in seven steps and two learning journeys to sustainably and successfully master the 2034 transformation.


Landkreis Nordsachsen

Landkreis Nordsachsen: Architect and facilitate a process to develop a strategy for the Office of Personnel and Organization & Friends.



caplog-x: Coaching of executives. Development of the management team. Facilitation of retreats with the entire staff.


Sparkasse: Moderation of leadership retreats. Conflict management. “The Evolution of HR” at the Human Resources Conference.



Max Planck Gesellschaft:

Individual coaching of scientific executives; execution of departmental examinations; team development and team coaching; conflict mediation.


Volkswagen Financial Services

Volkswagen Financial Services AG: Assessments of specialists and managers at all levels.


Deutsche Rentenversicherung Bund

Deutsche Rentenversicherung Bund: Process architecture, control and evaluation of health coaching for the Federal Pension Insurance Scheme; health coaching for specialists and managers at all levels; team development; lectures on the topics of leadership and health.



kuehne+nagel International AG: Executive coaching.


AOK Führungsklausur

AOK Plus: Conception and implementation of large group events for executives.


Stadtwerke Halle

Stadtwerke Halle GmbH: Individual coaching of specialists and managers; moderation of area management exams; team development and conflict moderation; leadership workshops. Seminar Series Systemic Thinking for the Talent Pool.



Sensape GmbH: Teamdevelopment.



Universität Bremen: Moderation of the assessment for the appointment process for the rectorate.



Dienstleistung Center Halle: Coaching and development of junior managers; optimization of selection procedures for internal and external staffing procedures.


Landespolizei Mecklenburg Vorpommern

Landespolizei Mecklenburg-Vorpommern: Aptitude diagnostics for the middle and upper service; potential diagnostics for advancement procedures to higher service.


Landeshauptstadt Magdeburg: Training of all managers of the city administration in performance assessment and employee appraisals in a tandem trainer; information events in large groups with all employees of the city administration about the new performance appraisal system.



Berufsfortbildungswerk: Eecutive coaching.


Brot für die Welt

Brot für die Welt – Entwicklungsdienst: Aptitude-assessment for specialists abroad.



Diakonie Mitteldeutschland: Coaching junior managers within the framework of  LIFT².



Deutsche Gesellschaft für Personalwesen: Cooperation in the fields of aptitude diagnostics, leadership training and executive coaching.



Get to know us!